I guarantee you they’ll still collect marketing data, they just won’t show the resulting targeted ads until you let your subscription lapse.

If Meta actually stopped collecting data on users who instead pay them in a straightforward money => experience transaction this would be a great improvement. Except, of course, you know they won’t.

I don’t and won’t ever use these platforms, but to me this seems like a good thing? Option to not have ads is huge.

Edit: given of course that free users can still opt out of targeted ads